15/05/2008 Conference organised by the Marketing & Sales MBASA Club with the collaboration of the ESADE Alumni marketing Club. Led by Guayente Sanmartín from Hewlett Packard and José Arcos from Image de Marque.

01/04/2008 From 14th June to 14th September, Zaragoza will be hosting Expo 2008, which is expected to draw between six and seven million visitors. At a recent lecture organised by the ESADE Alumni Marketing Club, Jaume Armenter, Director of Promotion, Marketing and Advertising

04/03/2008 The ESADE Alumni Marketing Club organised the presentation of the book El hombre que recuperó el orgullo de vender [The man who put pride back into selling] by Víctor Barajas and Lorenzo Muriel. These two salesmen, proud of their profession, succeede

26/02/2008 At this session, organised by the ESADE Alumni Marketing Club, we will take a practical look at the current status of interactive technology platforms as an element of relationship marketing. Specifically, we will consider two aspects: medium and agency.

13/02/2008 Míriam López, Belén Hernanz and Ana Varela spoke at a recent session at ESADEFORUM

13/12/2007 ESADE Alumni's Communications Club and Marketing Club are jointly holding this round table to analyse the challenges of managing global brands of consumer products.

04/10/2007 On 4th October, the Association of Marketing Professionals and the ESADE Alumni Marketing Club announced the winners of the 34th edition of the Marketing Leaders Awards, which recognise companies that successfully apply marketing techniques in their business activities.

26/09/2007 A customer orientation, accessible forms of innovation, compensation systems for sales representatives and the improvement of commercial processes are, for SMEs, basic elements in executing a commercial strategy. This subject was discussed at a recent session hosted by the ESADE