Description Digital social networks have become a very effective formula for managing relationships between people and for identifying new and surprising professional opportunities. The potential of social networks is enormous. Unleashing this potential is often simply a matter of using imagination and common sense. Social networks may in fact be the channel that can lend the greatest impact and immediacy to professional strategy. This explains the growing importance and rapid evolution of these networks. We invite you to attend this session if you want to learn how to use social networks effectively.
Objectives
To become familiar with the basic characteristics of the major social networks.
To learn how to use LinkedIn to boost your personal image, to maintain personal relationships, to get information and to identify employment or business opportunities.
Why LinkedIn? Because it has emerged as the largest professional network, and because it has an ESADE Alumni group with more than 2000 members.
This session is designed for:
Anyone who wants to learn more about social networks, in particular how to use them to achieve personal and professional goals. Not connected yet? What are you waiting for?
Programme
Basics and origins of social networks
The main social networks: the purposes, characteristics and peculiarities of each.
LinkedIn: in-depth analysis featuring specific examples. Privacy settings, available resources, searching for people and information, managing your image, identifying opportunities...
Facilitator: Myriam Rius, Communications Director at IDEP. Ms. Rius holds a Bachelor’s Degree and MBA from ESADE and a Certificate in Public Relations from the University of Barcelona. Since 1989, she has worked at various multinationals in the high-tech sector, specialising in the use of digital tools to achieve business, professional and personal objectives. www.myriamrius.blogspot.com
