Pasar al contenido principal
Búsqueda avanzada
Para visualizar el vídeo
Hazte socio o INICIA SESIÓN

Organized by the Esade Alumni Marketing Club, this session explored how the luxury industry is being reshaped by Generation Z — a cohort that values authenticity, sustainability, community, and meaningful experiences. Through insights from local and international brands, participants discovered how innovation, conscious luxury, and a sense of belonging are becoming essential success factors in connecting with this new generation of consumers.

Patrocinadores:

 

Idioma: Inglés