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7th Barcelona Automotive Conference


June 26 OF 2018 from 09:45 AM to 02:00 PM

The ESADE Alumni Automotive and Mobility Club, Faconauto and Fecavem are pleased to invite you to the 7th Barcelona Automotive Conference.

One of the main themes of this conference will be alternative energies to petrol and diesel (CNG, LPG, electricity and hydrogen) and particularly their possible impact on the future of dealerships.

One of the other themes will be the steady decline in car ownership and the tendency to regard it as a service. Car sharing, renting and subscription are alternatives to car buying that will be discussed by one panel.

Other themes such as developments in retail, and market and after-sale trends will all make this conference an absolute must for the automotive sector.



09.45 h     Registration and coffee

10.15h     Welcome
Joan Miquel Malagelada (EDIK 90), president, ESADE Alumni Automotive and Mobility Club
Jaume Roura, president, Fecavem

10.30 h     The automotive market today and tomorrow
José Manuel López, sales director, MSI

10.50 h     Urban after sales: the impact of AEV on after sales
José Luis Gata, head of after sales, Solera Spain

11.15 h
    Panel discussion. Alternative-energy vehicles. The current situation and impact on dealers

Salvador Espinal, president of Difisa
Xavier Pons, responsible for electrical infrastructure at Nissan
Àngel López, executive director of the Live Barcelona Program
Moderator: Toni Fuentes, journalist. Coche Global

12.00 h     Networking coffee break

12.30 h     Nothing will be like it used to be: the challenges of “New Retail”
Jaime Castelló (MBA 03 / Retail Marketing 05), associate professor in the ESADE marketing department and director of the master in marketing and sales management (Madrid)

13.00 h     Panel discussion. New forms of car non-ownership. Opportunities and threats

Ricardo Martín
, director of business development at Baiback
José Loring, market manganer of Avancar Spain
Francesc Delgado, carsharing Head of SEAT
Vicenç Muñoz, manager of Grup T Automoció
Moderator: Joan Miquel Malagelada, president of the ESADE Alumni Automotive and Mobility Club

13.45 h     Closing comments

Gerardo Pérez, president, Faconauto