The Esade Alumni Marketing Club invites you to the talk, “Best of Mobile World Congress 2020”, offering a variety of insights into the three trends making the biggest impact on marketing under the umbrella of smart connectivity:
• Customer Engagement: smart speakers, facial recognition, chatbots…
• Artificial Intelligence and Machine Learning: already a reality in many businesses
• Media and Entertainment: AR/VR, networks and new business models
David Hurtado (BBA 12/ Master Int. Manag. 13), Technology Strategist at Microsoft
María Carmen Fernández (MBA 03/ Proyecto Promociona 17) Innovation and New Business at MediaPro
Marc Cortés (MBA 99), associate professor, marketing department at Esade, and managing director at Roca Salvatella
Chaired by Roser Faus (Lic&Master 96), board member of the Esade Alumni Marketing Club
See you there!
Members are welcome to bring a guest.
For further details: