- Networking activities
- Cross-sectional clubs
- International Chapters
- Regional clubs
- Contact with Service
- Landings Service
We promote networking among alumni to strengthen business connections, promote new ideas and advance your career.
The ESADE Alumni Marketing Club, the ESADE Alumni Law Club and the ESADE Alumni Health and Pharma Club are pleased to invite you to this talk about how to maximise the marketing of consumer health products.
The pharma industry is evolving and making it increasingly difficult to launch new medicines. Investment in time and money makes it difficult, but laboratories have found another way to grow: consumer health products, i.e. non-pharma, over-the-counter products such as food supplements, health products, cosmetics and functional foods. Most labs are adding products of this type to their portfolios but it is not easy to market them. Present-day regulations do not help make them stand out.
This talk aims to inspire the audience by sharing the experience of leading brands.
After the session we will offer a networking cocktail.
See you there!
For further information: