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We promote networking among alumni to strengthen business connections, promote new ideas and advance your career.
The ESADE Alumni London Chapter would like to invite you to their next session: Customer digital engagement: The new marketing advantage, on May 3rd at 7pm by Pau Virgili, expert in new technologies, management and marketing.
The digital revolution has completely changed the role of customers. They have shifted from being passive observers to becoming the main actors in building brands. Consumers have access to full information, they can choose the content of brand conversations and can drive this conversation at scale. We will explore how to engage with consumers and leverage consumer power to create our marketing strategies together with them.
We look forward to seeing you there!