The ESADE Alumni Lleida Club invites you to “How to monetize social media, a talk by María Redondo, consultant in digital strategy and expert in strategic social media plans.
This talk will focus on:
• The need for goals before using social media in a company.
• The stages in a social media marketing plan.
• What you are doing wrong and why you are not monetising your social media.
• How to really monetise social media.
María Redondo is a consultant in digital strategy and expert in strategic social media plans for companies and professionals in Spain and the USA. In 2016 she took part in two political campaigns in the USA. Director of the post-grad course in social media marketing at the Technocampus, Universidad Pompeu Fabra, lecturer in digital subjects at several universities and business schools, and regular speaker. Co-author of the book, “Cómo preparar un Plan de Social Medial Marketing (How to prepare a social media marketing plan), published by Edit. Planeta, and “Cómo monetizar las redes sociales (How to monetise social media) by Lid Editorial.
See you there!
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