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'How to stand out and make your mark in LinkedIn', by Inma Peñaranda


The ESADE Alumni Asturias Club is pleased to invite you to ''How to stand out and make your mark in LinkedIn'', a talk by Inma Peñaranda, leader coach, storyteller, digital awakener, cofounder of Link In Talent and founder of Musarión.

Want to make your talents stand out online? This workshop will teach you how to:

-    Validate the basics and best part of your career identity and define your digital profile on LinkedIn
-    Understand the importance of visibility, making a big impact on LinkedIn, and building trust to optimise business and career connections
-    Make your networking talent stand out on LinkedIn. Social selling
-    Find essential tips about being flexible

Learn advanced coaching, storytelling and digital education techniques to highlight your executive profile and core social selling skills. Learn how to make new, high-level contacts, how to manage your network, and how to make it help achieve your goals.



Inma Peñaranda

Inma studied philosophy at UB and psychology at UOC, and devoted more than 20 years to developing her intuition and spontaneous creativity as a senior manager in the business world, in the marketing and communication industry. Her motto is, “Set an example by what you say and do”.

In 2007 she founded Musarión and since then she has devoted herself to providing inspiration for leaders, having given more than 5,400 hours’ coaching to leaders. She is a storyteller for organisational wellbeing and culture change management, and head of highly successful programmes in the realms of coaching, high performance cohesive leadership teams, and storytelling management.

She is currently launching her latest project, BrandTalent for Employee Branding and LinkinTalent, and aims to be a leader in digital identity and networking in professional networks for CEOs and their direct collaborators in big companies.

Clients: Nestlé Spain, Booking, Helados Nestlé, Nespresso, La Caixa, Beiersdorf Nivea, TechData, Vueling, Nutrexpa, Reckitt&Benckisser, Banco Sabadell, New Look, Colt Telecom, Xtreem Sport, Afflelou, Affinity, EDP, Microsoft, Fox TV Channels, Grupo Bolívar, Jerónimo Martins, etc.
Her challenge for 2016 is to develop social innovation and fuel the shift from an ego-centric to an eco-centric system to create a friendlier world for everyone.



See you there!

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