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Matins ESADE with Bernardo Hernández, General Partner at, entrepreneur, investor and Spanish executive in the technology industry


June 28 OF 2017 from 09:00 AM to 10:00 AM


''The digital revolution has been with us for 50 or 60 years now; there have been several waves, and they are coming faster and faster. Having the necessary understanding to create added value is thus what yields success'', said Bernardo Hernández, entrepreneur, investor and tech industry executive, speaking at ESADE Alumni Start-up Day. The annual event brought together entrepreneurs and business angels to discuss entrepreneurship and corporate venturing.

''The value does not lie in creating the technology, but in knowing how to use it'', said Hernández, former CEO of Flickr and former Global Product Manager at Google, amongst other things, and currently General Partner at ''Apple, Facebook and Google do not create technologies. They apply existing technologies in different ways and generate a lot of value'', he added.

In this regard, he noted, ''The digital revolution is a reintermediation, not a disintermediation.'' He cited the examples of travel agencies and banking, amongst others. ''No industry is protected. They will all be reintermediated, because people are becoming more and more digital. Competitive technical advantages are thus very important'', Hernández explained.




Bernardo Hernández,  entrepreneur and business angel, who has been product manager at Google, Flickr CEO and Product VP at Yahoo, is the keynote speaker in this special Matins ESADE Entrepreneur talk, entitled ''The digital revolution and new business models'', scheduled to open the ESADE Alumni Startup Day intended for the entrepreneurs, investors, students and the entire entrepreneurial ecosystem at ESADE and ESADE Alumni.

Welcome and introduction:
Xavier Sanchez (Lic&MBA 97 / AMP 08), Director of ESADE Alumni

Bernardo Hernández, General Partner at, entrepreneur, investor and Spanish executive in the technology industry

Xavier Sanchez (Lic&MBA 97 / AMP 08), Director of ESADE Alumni



Bernardo Hernández

Bernardo Hernández, the Spanish executive who has climbed the highest in a company in the digital age, has become a benchmark and one of the most outstanding figures in innovation and new technologies around the globe.

As product manager at Google he was in charge of all Google’s consumer products worldwide. Until 2015 he was Flickr CEO and Product VP at Yahoo.

Bernardo Hernández, who defines himself as ''passionate about converting ideas into reality'', has implemented such original and successful online business ventures as and has also taken part in projects such as, the foremost social media for young people in Spain, and Step One, a pioneering project that helps Spanish companies make inroads into the US market.
He is also the president of Bodaclick, Spain’s first online company to be listed and has now become a general partner of the German venture capital firm

One of Spain’s top 25 most influential people and winner of the ''Technological Entrepreneur of the Year'' award, his skills as an entrepreneur who designs and launches new projects make him an ideal speaker for companies seeking an innovative horizon for their strategy and organization.



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