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'Strategies for entrepreneurial resource acquisition', by Professor Jaume Villanueva


The ESADE Alumni Basque Country Club cordially invites you to a talk in the Refresher Programme entitled 'Strategies for entrepreneurial resource acquisition', by Prof. Jaume Villanueva, of the Strategy and General Management Department.

Gaining access to external resources is often one of the most important activities new ventures must engage in, in order to grow or even survive. It is also one of the most challenging, as potential resource providers (investors or lenders) are not easily persuaded to bet on unproven new organizations often lacking a track record, collateral, a defined market or a fully developed product or service. Yet many entrepreneurs manage to access the resources they need. How do they do it?

The focus of the talk will be the strategies that entrepreneurs use to access external resources. Dr Villanueva will draw on his academic research to give a picture of what we know and what we don’t know about entrepreneurial resource acquisition strategies.

See you there!

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