The ESADE Alumni Gerona Club is pleased to invite you to their 5th Annual Conference: Errors and successes of the new business models, by Carles Torrecilla (Lic & MBA 96), academic director of the ESADE Marketing and Sales Programme.
After the crisis, the world seems to have slowed down but in fact, quite the opposite is true. Companies have reinvented themselves by implementing paradigm shifts and undertaking innovative, previously unthinkable projects. Necessity is the mother of invention. This talk will take a look at successful changes, the most outstanding trends and the changes that lie ahead.
In this edition, we would like to prize the Girona ESADE Alumni Social Solidary Consultors for their great job with the Ramón Noguera Foundation, in the project ‘Aliments d’Onyar’.
Welcome and presentation
Josep Maria Tura (PAD. Función Gerencial 86), President of the ESADE Alumni Girona Club
Iñaki Ocaña (Lic&MBA 06 / DARH 12), International Director of ESADE Alumni
Conference: ''Errors and successes of the new business models''
Carles Torrecilla (Lic & MBA 96), academic director of ESADE’s Marketing and Sales Programme
Prize-giving to the ESADE Alumni Social project
Carles Torrecilla is an associate professor in the ESADE Marketing Management Department and Executive Director of Corporate Development and Business Intelligence. He holds a PhD in Market Research and Marketing. Bachelor in Business Administration (ESADE-Universidad Politécnica de Cataluña) and MBA (ESADE). His PhD dissertation addressed marketing policies and public services. His academic activity focuses on strategic marketing and marketing plans, and also on entrepreneurship. Founding partner of Veritas (ecological supermarkets), Fleques La Reposada, Hotels Praktik, Ticketbureau, amongst others, and board member of several companies.
Looking forward to seeing you there!
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