The ESADE Alumni Paris Chapter is pleased to invite you to their forthcoming talk, ''When online impact increases offline sales'' by Franc Carreras, professor of digital marketing at ESADE and co-founder of MamisDigitales.org on December 4th.
Social networks are nothing new and their value for a brand, product or service is no longer questioned. However, in many companies, they do not have a significant impact on sales. This inspiring session will examine the main reasons why and the key factors that have played a decisive role in B2C and B2B success stories.
Ranked by Spanish daily Expansión as one of the top 50 experts in digital change in Spain, this associate professor at ESADE is a member of Google’s Launchpad Mentor Program and the creator of the Influencer Method. With more than 150,000 followers on social media, Franc is one of Spain’s most influential experts and his opinions feature regularly in the main financial media.
Members and students: Free
Other business schools: Free
See you there!