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We promote networking among alumni to strengthen business connections, promote new ideas and advance your career.
ESADE Alumni Entrepreneurship invites you to go a workshop that will help you to design the digital marketing strategy in your start-up. Will be held in ESADE Barcelona (Av. Pedralbes 60-62) the December 12 at 7pm, and will be led by Marc Cortes (MBA 99), academic collaborator in ESADE’s Marketing Management Department.
The aim of this workshop is to help entrepreneurs to have a strategic thinking and how to design a digital marketing action plan lined up with the business. It is for all those who are working on or interested in startups digital marketing.
1. Strategic models and business objectives: 4Fs of digital marketing
2. Action plan: recruitment, conversion and loyalty
3. Metrics for a digital marketing plan
See you there!
For further information: